top of page
With a national footprint coast to coast, Rocket Carwash was recognized as one of America's Fastest growing companies by Inc. 5000. Growing through a mix of acquisition and new site development, Rocket needed to ensure they had a cohesive brand nationally that set them apart in tone, voice, and message to attract members. With an industry-leading wash experience, Rocket was in a phase of rebranding and repositioning.
Role: Brand Strategy, Copywriting, Creative Director, Media Planning, Marketing Director
Project Type: Full Rebrand & National Brand Campaign
Channels: Organic Social, Paid Social, Programmatic, OOH, PPC, Website Redesign, Brand Activations, OTT / CTV
Anchor 1
CREATIVE ASSETS
A WHOLE NEW FUTURE
"Rocket was a lost brand. We started with just a logo but no real thought was put into who we were and what we stood for. Christian changed that and opened up a whole new future for the brand. We had a story, something to hold onto, and something to set us apart from the hundreds of competitors we have nationwide."
Bryan Marshall
Group President, Automotive Care
City+Ventures
bottom of page